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February 15, 2011

For anyone who is in business, brand building is a big step to create awareness and increase potential prospects and customers for your product. This will be a two part article on brand building. The first part will talk about some of the basic concepts of brand building and what you need to think about when you are building a brand, the second part of the article wh...



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July 02, 2010

There is a saying “ where there is a will, there is a way” . For me this is one of the most inaccurate sayings especially when it is used by people in business. Humanism and the celebration of the capability of the human will, is misleading and deceitful. I am not advocating a generation of people without will, but what I am advocating is working with God’s will and...



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May 12, 2010

Innovation the Key to increased marketplace value & revenue Innovation is the key differentiator between businesses of average performance and those that achieve supernatural results. Most of the time businesses and business people learn by finding out what are industry standards and norms. They then use this information to build their own businesses, sometimes to di...



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October 09, 2009

This year's IBS saw the coming together of over 130 Kingdom-minded businessmen and entrepreneurs from across the nations of the world. With each person bringing their own skill-sets and levels of expertise. With Papa Jonathan and Mum Helen as conference hosts, the atmosphere was charged with faith and expectation to hear the word from heaven - the word that will keep ...



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October 09, 2009

Welcome to ISAAC Trade Alliance - your online resource for connecting Kingdom business worldwide. We're thrilled to launch the new web site after presenting it at the International Business Summit this year. We invite you to provide us with lots of feedback as we're interested in hearing how we can make your experience here even better. Most of all, we're looking forw...



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